|Local music video producer, Blake Wilkinson.|
I caught up with local music video producer, Blake Wilkinson, to hear about his take on rock music’s relationship with charity.
“I think that if bands did more charity promotion, it would be better for them, charity work really helps a band get noticed,” says Wilkinson. “But I think that any way a band can get themselves out there is useful, whether it be doing songs for charity or small pub gigs, I think bands should be out there as many nights of the week as they can.”
Wilkinson has seen a few bands rise to success as a result of their involvement in charity work. He is involved various charity music festivals, one of which saw the signing of one of its acts, Jake Bugg to Mercury Records.
“I mainly work with unsigned bands,” Says Wilkinson. “We try to get them noticed. We did New Nottingham Music to get recognition for unsigned artists, through that there’s been Dog is Dead and they’ve signed a big record deal now.”
Blake added: “Charity gigs are a great way to get out because you’re exposing your band to new audiences who wouldn’t usually go to your gigs, who come along to support the charity.”
“It’s so good for the cause too,” says Wilkinson. “I think people are more likely to donate to charity if they’re going to get a show out of it.”
Wilkinson sees the benefit of charity work for his own career advancement too, as the videos he has shot for charity events have taken pride of place amongst his portfolio up there with the very best of his work.
“There’s so much of it in my show reel it’s unbelievable. Through doing the charity work we’ve also got to work on the Nottinghamshire music festival, Splendour, and we filmed the Scissor Sisters so that looks really good on the CV.”
Where some may see themselves as being generous pillars of the community for doing the level of charity work that someone like Blake Wilkinson does, he himself is very grounded and realistic with the other motives for his work.
“I feel that it’s good for me and my career to do charity work, I know that it’s not a completely selfless act, but you get a good feeling from doing it.”
Whether the act of charity in rock music is selfless or not, it is surely relevant and hugely beneficial to all parties involved. So any aspiring musicians out there, if you want to get noticed, just go for it! You never know who might be watching at a charity gig.